Brain Games is an Emmy-nominated series that explores how the brain processes information, covering topics such as stress, addiction, competition, food, trust, and language. I collaborated with an agency to lead key art and campaign design for Brain Games, developing cross-platform marketing assets for TV, digital, social, and print. Working alongside producers, marketing teams, and external partners, I helped create visually engaging branding frameworks that captured the show’s interactive and educational nature. Additionally, I developed event materials, promotional assets, and social content to support National Geographic’s annual Upfront events and drive audience engagement.